In this article? we will explore how building materials companies can harness the benefits of UGC to differentiate themselves? build customer trust? and stay ahead in a competitive industry.
A unique space where purchase decisions are driven by The building quality? durability? and professional trust. Unlike other types of consumer goods? building materials require careful consideration? as they impact the safety? efficiency? and longevity of structures? and in-depth knowledge to compare options effectively? as many products are technical.
Given these complexities The building
Brands must provide clear? credible? and engaging japan whatsapp number data 5 million content to guide decision-making? whether for large-scale commercial projects or home renovations.
UGC presents a powerful solution to these industry-specific challenges by providing authentic? experience-based insights. Real-world testimonials? project photos? and in-depth reviews help demonstrate product applications? making them more accessible to both professionals and casual buyers.
UGC for building materials brands fosters standardization versus localization in global marketing trust by showcasing products in action? offering proof of performance that traditional advertising struggles to match. Let’s check some real Building Materials brands’ results with UGC.
Are you ready to harness the power
Request a demo to see how UGC can transform the content strategy of your Building Materials brand.
Book a Demo
Porcelanosa: 19.7% increase in Flowbox-assisted sales
Porcelanosa has integrated user-generated content across on germany cell number their various sections of its website. This includes the homepage? an inspiration section? and UGC connected to product pages.
This strategic implementation has led to a 14.07% boost in engagement rates with UGC linked to the brand’s products. Learn how Porcelanosa benefits from UGC.
“Years ago? we decided to incorporate a UGC strategy. We have a lot of high-quality studio material that we use in our catalogue? but it doesn’t always convey the authenticity value that user-generated content has.”