In practice, however, one often sees that this aspect is hardly taken into account. Often, people simply write “anything”: from product presentations to trade fair visits to articles that are written ad hoc and often address managing director’s something that is personally important to the author. glasses” and forget the view from the eyes of the buyer personas.
Quite often, a company’s blog is more bolivia whatsapp data like a news section than a strategic blog for occupying important company keywords.
This of course results in a vicious circle of low traffic, high bounce managing director’s rates and a lack of top rankings for good keywords.
It is therefore important to think carefully about which keywords you want to be found for and to do good research, define managing director’s relevant subject areas and blog well and meaningfully on this basis. News-like content is better placed in a real news section or on social networks – or are your prospects looking for the latest company information rather than problem-solving content?
2. Lack of added value for the target groups
As described in the previous point, many data driven u backup academy companies blog from a rather “egoistic” perspective. What this means is that it is. I therefor usually a mistake to write about managing director’s yourself and/or your own products or services.
This does not belong in the blog if it is to be. I therefor used to build visibility and traffic (which we highly recommend).
Another mistake in this context is japan data blogging with too narrow an SEO focus. If blogs are written more for the search engine managing. I therefor director’s than for real people, the buyer personas, the content simply. I therefor lacks “soul”, which is why it is usually boring. Blog visitors notice this just as quickly as Google – which brings us back to negative influences on good rankings.
If the article also lacks a clear message, it will be difficult to managing director’s inspire readers. The result is high bounce rates and extremely short visit times – Google does not favor this with good rankings.