Mobile Responsiveness : Since a large percentage of users access your sites via mobile devices, make sure your contact form works smoothly on all devices.
Read Also: 12 Different Types of Forms to Increase Engagement Best Practices for Creating High-Converting Contact Forms
To design forms that engage and convert, it’s essential to follow best practices. Here’s a summary of the dos and don’ts of website forms to guide you in creating forms that encourage completion and improve the user experience.
1. Prioritize mobile responsiveness
What to do:
- Optimize for touch : Make sure your form fields and buttons are large enough to be easily tapped on mobile devices.
- Test on multiple devices : Preview and test your forms on both iOS and Android devices to ensure consistent performance.
- Use Autofill : Enable autofill features so users can quickly fill out contact information without having to type it repeatedly.
What not to do:
- Don’t assume it looks the same : Avoid using designs that are meant only for desktop, as they may look cluttered or unusable on mobile devices.
- Don’t force zoom : Make sure users don’t have to zoom in to tap fields or buttons, as this can frustrate mobile users.
- Don’t ignore vertical scrolling : If your form is long, use accordion fields or steps split across multiple pages to avoid overwhelming mobile users with infinite scrolling.
2. Use clear and compelling CTAs
What to do:
- Be action-oriented : Use powerful phrases like “Send a message,” “Get started,” or “Contact us now” to encourage users to take action.
- Make it visible : Use contrasting colors for your CTA button so that it stands out on the page and captures the user’s attention.
- Provide reassurance : Add text below the CTA, such as “We’ll get back to you within 24 hours,” to manage expectations.
What not to do:
- Don’t use generic words : Avoid phrases like “Submit” or “Click here”, which don’t create engagement.
- Don’t Overwhelm with Too Many Buttons : Limit the number of CTA buttons on your form to avoid making users feel confused or undecided.
- Don’t make it too small : Make sure your CTA button is large enough to be tapped on both desktop and mobile devices.
3. Limit the Do’s and Don’ts of Website number of fields
What to do:
- Ask only the essentials : Limit fields to basic information e.g. name, email, and denmark email list message to streamline the proces .
- Consider conditional logic : Use conditional fields that display additional questions based on initial responses to simplify forms for most users.
- Group similar fields : If you need multiple fields, group them logically (for example, group contact data together) to improve readability.
What not to do:
- Don’t ask irrelevant questions : Avoid adding fields that are not directly related to the purpose of the form.
- Don’t use multiple pages unnecessarily : Single-page forms are generally more intuitive and prevent users from abandoning the form halfway through.
- Don’t make too many fields mandatory : Make only essential fields mandatory; too many mandatory fields can increase abandonment rates.
4. Add inline Do’s and Don’ts of Website validation
What to do:
- Provide instant feedback : Show real-time customer experience to help users immediately spot errors while filling out the form.
- Use clear error messages : Instead of vague messages like “Invalid input,” specify the error with details, such as “Email must be in the format [email protected] .”
- Highlight correct fields : Use discreet green check marks or similar indicators to tell users when an entry is correct.
What not to do:
- Don’t show all errors on submission : Avoid waiting for the user to submit the form to display all errors – this can be discouraging.
- Don’t use aggressive colors : Red error messages are fine, but avoid flashing or intermittent messages that may annoy users.
- Don’t make corrections difficult : Ensure that users can easily return to an incorrect field and correct it without having to re-enter data elsewhere.
5. Ensure data privacy and security
What to do:
- Add a privacy note : Inform users that their data is safe, with phrases like “Your information is safe with us.”
- Use SSL encryption : Implement a responsive design ensures SSL to protect sensitive information, especially if you collect data like emails or phone numbers.
- Include an opt-in checkbox : For compliance and transparency, add a checkbox to allow users to opt-in to data sharing, if applicable.
What not to do:
- Don’t Ignore GDPR/CCPA Compliance : If applicable, make sure your form complies with data protection laws to avoid legal issues.
- Don’t Skip a Privacy Policy Link : Users should be able to easily access your privacy policy if they want more details.
- Do not retain data indefinitely : Limit how long data is stored and delete unused contact information after a specific period of time.
6. Optimize for speed
What to do:
- Use lightweight design elements : Minimize form graphics to reduce loading times.
- Enable autocomplete : This way, users cz lists can save time by suggesting previous entries for common fields like names or addresses.
- Monitor Load Times : Regularly check your form’s performance to ensure it loads quickly on all devices.
What not to do:
- Don’t add large images : Avoid high-resolution images or complex visuals within your form, as they can slow down loading times.
- Don’t overuse animations : While animations may look appealing, too many can increase loading time and distract users.
- Don’t ignore testing : Test the module’s speed on different networks (Wi-Fi, 4G, etc.) to ensure fast accessibility.